AKT Advisors | Spring 2016

Ghostwrote blog posts targeted at a business audience with the objective of touting the financial consulting firm's expertise and raising their standing among potential customers.

 

Process:

Read over previous blog posts to absorb the organization's style and tone

Was emailed a list of blog topics by the marketing team in the morning

Researched the topics online

Came up with an outline of what info needed to be included in the post

Synthesized my research into an informative post with a catchy lede and logical flow.

Each 800-word post took about 1.5 hours to complete.

 

Samples:

How to Prevent Nonprofit Fraud

What Does Your 990 Say About Your Organization?

Board Governance and Management: How To Avoid Blurring the Lines